Intory

Privacy Policy

Effective Date: 7/15/2026

This Privacy Policy (“Privacy Policy”) describes the policies and procedures of Intory, a product and service owned and operated by Intory (“Intory”, “we”, “our”, or “us”), regarding the collection, use, storage, disclosure, and protection of User information in connection with the use of the Intory web platform, desktop applications, mobile applications, APIs, and related services, whether existing now or developed in future (collectively referred to as the “Platform” or “Services”).

Intory is committed to protecting the privacy and confidentiality of User information and ensuring that any collection, usage, or disclosure of such information is carried out in accordance with applicable laws and this Privacy Policy.

The capitalized terms used but not defined in this Privacy Policy shall have the meaning assigned to them in the Terms of Service of Intory.

Please read this Privacy Policy carefully before using the Platform or submitting any personal information. By accessing or using the Platform, the User expressly agrees to be bound by this Privacy Policy and consents to the collection, storage, use, and disclosure of information in the manner described herein.

The User may withdraw consent for providing sensitive personal information at any time by writing to Intory support. However, withdrawal of such consent may impact the availability or continuation of certain Services.

Other Applicable Terms

This Privacy Policy forms an integral part of and should be read together with the Terms of Service of Intory available at: Intory Terms of Service

Policy Changes

Intory reserves the right to modify, update, amend, or revise this Privacy Policy at any time without prior notice. Any changes shall become effective upon posting on the Platform unless otherwise specified.

Users are encouraged to periodically review this Privacy Policy to stay informed regarding how Intory protects and uses User information.

Links to Third-Party Websites

The Platform may contain links to third-party websites, software, SDKs, APIs, or external services. Intory is not responsible for the privacy practices, policies, or content of such third-party platforms.

Users are advised to review the privacy policies of those third-party services before sharing any information.

Eligibility and Competency to Contract

By agreeing to this Privacy Policy, the User confirms that:

  • The User is at least 18 years of age and competent to contract under applicable laws; or
  • In case of a company, partnership, LLP, or other legal entity, the User is duly authorized to accept this Privacy Policy on behalf of such entity.

Users who are not competent to contract are prohibited from using the Platform.

Collection of Information

Intory collects user and business information to provide our services. We only collect and process information that is necessary for the operations of the Platform. This includes:

1. Information Provided by the User

We collect information that you directly provide when registering an account, setting up your business profile, or using the Platform. This includes:

  • Business Identity Details: Business/Company name, GSTIN, and PAN details.
  • Account & Contact Details: Name, email address, mobile number, and passwords.
  • Financial & Transaction Details: Bank account number, bank name, branch, IFSC code, and billing/shipping addresses.
  • Operational Data: Business logos, customer records, supplier/vendor records, inventory levels, quotations, and purchase orders.
  • Accounting & Ledger Data: Transaction histories, payments, and credit/debit records.

2. Automatically Collected Information

When you access or use our Platform, we automatically collect certain technical and usage information, including:

  • IP address and approximate location derived from it.
  • Browser type, browser version, and operating system.
  • Device identifiers and technical log data.
  • Access times, session data, and login history.
  • Cookies and local storage data to maintain active login sessions and save user preferences.

3. Information from Third Parties

To facilitate the Platform's core functionalities, we may receive or sync information from:

  • ERP & Accounting Systems: Tally Prime (when accounting sync is enabled by you).
  • Communication Services: WhatsApp API services (to track notification delivery statuses).
  • Payment Processing Services: Third-party payment gateways (to verify transaction completions).
  • Analytics Services: Basic website analytics providers (to monitor platform performance).

Use of User Information

We use the collected information solely for core operational purposes:

  • Providing, maintaining, and improving the Intory B2B platform.
  • Generating invoices (B2B and B2C), quotations, purchase orders, and financial reports.
  • Facilitating ledger tracking and payment settlements between wholesalers and retailers.
  • Sending invoices, ledgers, and billing notifications via WhatsApp.
  • Syncing billing, sales, and godown details with Tally Prime.
  • Responding to customer support requests.
  • Securing the platform, detecting fraud, and fixing technical bugs.
  • Complying with legal obligations, including Indian tax and GST record-keeping laws.

Storage of User Information

User Information shall be stored and processed in accordance with applicable laws, including the Information Technology Act, 2000 and related rules.

By using the Platform, the User consents to the collection, storage, transfer, and processing of User Information in India and other jurisdictions where Intory or its service providers may operate.

Intory takes reasonable efforts to ensure secure storage of User Information using industry-standard practices.

Disclosure of User Information

Intory may disclose User Information:

  • To affiliates, subsidiaries, partners, and service providers
  • To payment gateway providers
  • To cloud hosting and infrastructure providers
  • To analytics and technology vendors
  • To government authorities or regulators where legally required
  • During mergers, acquisitions, restructuring, or sale of assets
  • To legal advisors, auditors, and consultants
  • To third-party integrations enabled by the User

Intory shall ensure that such disclosures are carried out only for legitimate business purposes and subject to reasonable confidentiality obligations.

Information Security

Intory implements commercially reasonable technical, organizational, and administrative safeguards to protect User Information from unauthorized access, misuse, disclosure, alteration, or destruction.

Security measures may include:

  • SSL encryption
  • Access controls
  • Secure servers
  • Firewall protections
  • Authentication mechanisms
  • Periodic security reviews

However, no method of electronic transmission or storage is completely secure, and Intory cannot guarantee absolute security of User Information.

Users acknowledge that transmission of information over the internet is at their own risk.

Retention of User Information

Intory may retain User Information:

  • As long as the User account remains active;
  • As necessary to provide Services;
  • To comply with legal obligations;
  • To resolve disputes;
  • To enforce agreements; or
  • As required under applicable laws.

Intory shall not be responsible for loss or deletion of data after closure or termination of a User account unless otherwise required under law.

Cookie Policy

Intory may use cookies, local storage, and similar technologies to:

  • Improve application responsiveness
  • Remember User preferences
  • Analyze usage patterns
  • Enhance User experience
  • Facilitate login sessions
  • Deliver customized content and advertisements

Users may modify browser settings to disable cookies; however, certain functionalities may become unavailable.

Local Storage Policy

Intory may store information locally on User devices to facilitate efficient functioning of the Services.

By using the Platform, the User consents to such local storage.

User Rights

Users may:

  • Access and update their information;
  • Request correction of inaccurate data;
  • Withdraw consent for processing sensitive information;
  • Request deletion subject to legal obligations;
  • Opt-out of promotional communications.

Requests may be submitted through the contact details mentioned below.

Contact Details

If you have any questions or concerns regarding this Privacy Policy or your personal information, you may contact us at:

Product:

Intory

Email:

support@intory.in

Website:

https://intory.in

Address:

Jaipur, Rajasthan, India